But the ease of use is likely their biggest pro
The tobacco industry has also likened the addictiveness of cigarettes to caffeine, television and M&Ms In 1985, one tobacco vice president wondered, in reference to smoking-related deaths, if we should ban sleep since according to him the majority of people die in their sleep.+ In 1997, one tobacco company CEO said he would probably "instantly" shut his doors " to get a better hold on things " if it were proved to his satisfaction that smoking causes cancer
district judge overseeing a tobacco industry case put it well: All too often in the choice between the physical health of consumers and the financial well-being of business, concealment is chosen over disclosure, sales over safety, and money over morality
It's a trend that's likely to continue as people become more health-conscious and learn more about the dangers of smoking
This success illustrates that riskproportionate regulation, treating lowrisk products differently from combustible tobacco, can save lives
It's stocked in Natural, Red, Silver, Menthol, and Menthol Gold